PPC

Watch The Video Impact of Coronavirus (Covid-19) on Google Ads PPC As you guys know, coronavirus is affecting everything and everyone whether it’s the economy, whether it’s individuals’ lives and people’s health, it’s a massive global issue right now. The …

Watch The Video One of my all-time favorite publications, Search Engine Journal, recently published a story saying that website builders like Wix, Weebly and Squarespace are terrible for SEO. Personally speaking, I think they’re being a little bit harsh but …

Watch The Video Transcript – Google Ads Optimization Score – Does it Even Matter? What is your Google Ad optimization score? Is it 100%? Is it 50%? Is it a lowly 10%? More importantly, does your optimization score even matter? …

Watch Video Transcript – Google Ads (AdWords) Certification – It’s NOT REALLY Worth It Are you Google Ads qualified? Have you passed all of the exams to get that nice, little certificate from Google to become a qualified Google Ads …

Watch The Video Transcript – Google Text Ads Best Practices for HIGH CONVERSIONS I have a question for all of you out there. Does writing a Google text ad that require art or science? Does it require technical knowledge or …

Watch The Video Transcript – How to Test Google Ads Bidding Strategies On the channel, we talk a lot about bidding strategy on Google Ads and understanding which bidding strategy is the best for your business. We’ve covered pretty much …

Watch The Video Transcript – How to ACTUALLY Stop Google Ads (AdWords) Overspending If you guys have run Google Ads campaigns for any length of time, I’m sure by now you’re well aware that Google absolutely loves to overspend your …

Watch The Video Transcript – Maximize Conversion Value Bidding Strategy Explained In this video, I’m going to break down the maximize conversion value bidding strategy. Now I’m pretty excited by the strategy because it allows you to have the flexibility …

Watch The Video Transcript – How to Pick the RIGHT Bidding Strategy When you start a campaign, you should set clear campaign objectives, so you should know what the outcomes of that campaign should be, and part of that is …

Watch The Video Transcript – Target ROAS in Google Ads (AdWords) Explained In this video, we’re going to explore the target return on advertising spend bidding strategy on Google Ads. Now, this strategy, unlike target impression share or target of …